SEPTEMBER, 2001


ELEMENTS FOR TRANSFORMATION
by Jim Loftus

A sampling of new and interesting products for enhancement of the body, mind, and spirit.

Welcome to Elements for Transformation! Our objective in this column is to feature some of the more interesting and delightful items to be found on your local merchant's shelf or on your local website. You may find all sorts of strange and wonderful things presented here, and if you know of a product that you'd like to see reviewed, please let us know about it.

If you have questions about these items or their uses and applications, please use the contact information given to get answers directly from the source for the product. They will be glad to respond to your inquiries.

TRAVEL ZEN ALARM CLOCK®

Now & Zen® introduces the ultimate lifestyle clock--a yoga and meditation timer, progressive alarm clock, travel clock, and musical instrument, all in one. This precision timepiece features a long-resonating, Tibetan bell-like acoustic chime, set in a beautiful hardwood case, which provides an oasis of tranquility in a hotel room, yoga studio, meditation hall, or on the bedside table. The Travel Zen Alarm Clock is the next generation of the original Zen Alarm Clock® which gently awakens users with a gradually increasing chime.

"How you start your day, or the environment in which you practice a discipline, impacts the quality of your life," says Steve McIntosh, Now & Zen's founder and president, and the inventor of the clock. "The Travel Zen Alarm Clock adds beauty and tranquility to these experiences by providing an aesthetically pleasing, pure tone chime signalling the transition between sleeping and waking, or the time to change yoga positions, or to end your meditation. The clock also functions as a "mindfulness chime" which strikes at any chosen interval as a reminder to be aware of whatever is valuable to you."

When the clock's alarm is triggered, or its countdown timer reaches zero, the alloy chime strikes just once, reverberating for approximately 30 seconds ... 3-1/2 minutes later it strikes again ... and strikes become more frequent over ten minutes, eventually sounding every six seconds until shut off. During this progressive awakening users can work on dreams and affirmations in the alpha state. In addition to guiding meditations and yoga sessions, it's also a gentle way to start or end meetings on time. The hardwood clock is available in a dark walnut or light maple finish, and comes with a 32-page booklet describing its many uses and harmonic design. At 7-1/2 inches long by 2 inches square when closed and weighing 13 ounces, the clock tucks easily into a suitcase or drawer.

The Travel Zen Alarm Clock is one of a variety of artistic and useful products from Now & Zen, all designed with their brand theme, "Quality of Thought, Stillness of Being," in mind. Check them out at www.now-zen.com.

Travel Zen Alarm Clock®
Price: $89.95 plus shipping
Source: Now & Zen, Inc., 4725 Nautilus Court South, Boulder, CO 80301
Contact: Alia Bates, 800/779-6383, mail@now-zen.com
Available: At Now & Zen in Boulder, CO, on the web at www.now-zen.com, and through retail stores and catalogs.

RYE-OLA® SOY BREAD

Practically everyone who lives in the greater Chicago and Milwaukee areas is familiar with Rubschlager's cocktail ryes, which are especially popular for buffets, parties, and holiday get-togethers. But many who enjoy these tasty miniature loaves don't realize that Rubschlager also makes full-sized and partial loaves, too, in many wonderful and exotic flavors. One of these is Rye-Ola Soy Bread.

Interest in soy foods has risen since scientists have discovered that a soy component, isoflavins, appears to reduce the risk of some cancers and some heart disease. Soy protein has been shown effective in reducing cholesterol, treating kidney disease, controlling diabetes, and may cause better utilization of dietary calcium to help prevent osteoporosis. Intense research continues to further determine the exact benefits of isoflavins and soy protein, but soy is already being widely recommended as a dietary addition for people of all ages. Rye-Ola Soy Bread is a flavorful way to add soy nutrition to a diet.

Rye-Ola Soy Bread provides the nutritional benefits of whole soy beans in an already nutritious whole rye bread. Rye-Ola breads have the true taste of Northern European breads, baked in Chicago for a fresher flavor than breads that are imported. Soy is the fourth Rye-Ola, the group of Rubschlager breads made of 100% whole rye. The other flavors are Sunflower, Pumpernickel and plain Rye. Since they are wheat-free, people with wheat allergies are among Rubschlager's many loyal customers.

Better supermarkets and specialty stores throughout the Chicago and Milwaukee areas carry Rubschlager breads, usually in the Deli Department. If you are unable to find them in your area, call the company for help in locating a store near you.

Rye-Ola® Soy Bread
Price: $1.69--$2.29 per loaf
Source: Rubschlager Baking Corporation, 3220 W. Grand Ave., Chicago, IL 60651
Contact: Joan Rubschlager, 773/826-1245, joan@rubschlagerbaking.com
Available: In the Deli Department of better supermarkets and specialty stores

Elements Announcements

Here for your consideration are announcements of new products as sent to us by their sources. Please be sure to give them a call or visit their website to find out more about these items.

WINTER TONIC/WINTER BALANCE
Celletech, Ltd.

As we enter the cold and flu season there are two companion products that are available that have no negative side effects.

Winter Tonic is a weekly preventive regimen that helps the body create a response to the cold and flu viruses that assault us every fall and winter. Winter Tonic contains magnetically encoded instructions to the immune system to help the body defend itself against all the different cold and flu types since 1918, and is updated yearly to keep pace with the new strains of colds and flu. Simply take two tablets once a week during the cold and flu season ... it has been our experience that you can avoid most colds and flu or have a dramatically reduced episode. There is probably no need to get a flu shot when using Winter Tonic.

Winter Balance is used to help the body defend itself against any pesky flu bugs, should you get cold or flu symptoms. With the very first sneeze, sore throat or touch of nausea, take two tablets four times a day. You will be back to being healthy in no time at all.

There are no side effects or tiredness with Celletech's products and they are free of animal products, toxic chemicals and poisonous plants.

Winter Tonic/Winter Balance
Price: $10.90 for 250 tablets plus shipping; other sizes and forms are available
Source: Celletech, Ltd., 518 Tasman St., Madison, WI 53714
Contact: 888/235-5383, www.celletech.com
Available: Order direct from Celletech, Ltd.


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